Fractional Lead & Strategic Consulting

Positioned for mid-market clients needing senior guidance without a full-time hire.

Who This is For

You might be building something new, leveling up a team, or trying to make smarter use of your marketing budget.

You’re not looking for bloated agency overhead. You want senior support that’s nimble, strategic, and integrated.

This is for leaders who need traction, clarity, and results without the delay of a full-time hire.

I bring clarity to complex programs so you can make decisions faster.

Choose the level of involvement that fits your team.

  • Strategy Intensive – Audit + Roadmap (One-time)

    What it is:

    A full evaluation of your current paid strategy, channel health, and growth bottlenecks.

    Use cases:

    Before scaling spend, changing platforms, hiring new staff, or switching agencies.

    Deliverables:

    Account audit (structure, settings, creative, bidding, etc.)

    AI-enhanced research insights (keywords, competitive gaps, automation recs)

    Strategic roadmap with 30-60-90 day plan

    60–90 min working session

  • Fractional Performance Lead (Monthly Retainer)

    What it is:

    We act as the performance strategy lead on a part-time basis, directing in-house or agency teams.

    Use cases:

    You’re missing a senior voice to guide growth, team training, or campaign decision-making.

    Deliverables:

    Weekly strategy call or async check-ins

    Paid media calendar oversight

    Campaign review and feedback loop

    Reporting, interpretation, and storytelling

    Slack/email support

  • Embedded Growth Partner (Hands-On Retainer)

    What it is:

    We’re actively involved in strategy and execution.

    Use cases:

    Ideal for a transition phase (new channel, new leadership, scaling prep)

    Deliverables:

    Includes everything above

    Creative and copy briefs for campaigns

    Light execution (e.g. building campaigns, automation rules, workflows)

    Team training or handoff sessions

Let’s explore what fractional support looks like for your team.

Book a call to explore what a fractional lead could unlock for your business.

Based in Dallas, Texas USA

See how fractional strategy transformed real client outcomes.

  • Basic

    What should we know about the services you provide? Better descriptions result in more sales.

  • Intermediate

    What should we know about the services you provide? Better descriptions result in more sales.

  • Advanced

    What should we know about the services you provide? Better descriptions result in more sales.